Diploma in Digital Marketing
A Diploma in Digital Marketing training programme is designed for those that are new and experienced in the world of digital marketing. The training course is made up of a combination of theory, individual, portfolio work and group exercises that challenge marketers to create and execute effective strategies that deliver tangible results in the workplace.
Students will have the opportunity to apply their learning at a strategic, operational and customer level and how it is applied in business through factual learning.
The continuous growth of digital, the value of reaching your target prospect and the impact it has on businesses has never been more important.
The diploma is a comprehensive course covering all aspects of digital marketing. The course has been designed to be as practical in the workplace as possible. Students will have the opportunity to put into practice what they have learnt further developing their understanding of digital marketing.
|Introduction to Digital Marketing||Terminology and Industry Tools|
|Social Media Marketing||Content Marketing|
|Planning and Creating Strategies||Automation|
|Identifying Opportunities, Risks||Email Marketing|
|Link Building and Online PR||Platform Management|
|Customer Service||Imaging and Video|
|SEO||Local and International SEO|
|Mobile Marketing||Paid Search|
|Digital Display Advertising||Keyword Research & Competitor Analysis|
|Design & Architecture||On Page Optimisation|
|Technical Review /Audits||Analytics and Reporting Management|
|Preparing For Job Interviews||Help Creating A CV|
In addition to our scheduled classes, we can tailor our courses exclusively for your team, weekends, evenings or even internationally.
Our courses can be focused on particular key areas and in the past, we have helped businesses overcome issues they have been having with their campaigns or resolve issues that your in-house team may have been struggling with.
We are able to train entire team members at your business premises or our training facilities. Our custom training ensures your entire team is up to best practice standard and our experts can help with any issues the business is facing.
|Flexible Class Sizes||Flexible Locations|
|Tailored Course Modules||Flexible Dates|
|Flexible Duration||Customised Content|
Get in touch with our professional development team at firstname.lastname@example.org or +44 (0)208 123 7172 for more information.
What type of jobs can I apply for?
Successful completion of our courses can lead to jobs in the following or similar roles:
- Digital Marketing (ad/campaign) Manager
- Digital Marketing Analyst
- Search Marketing Manager/Executive
- Social Media Marketing Manager
- SEO Executive
- Acquisition Manager
- CRM manager
- Email Campaign manager
- Digital Fundraising Campaign Manager
- Mobile Marketing Manager
- Video Marketing Online Channel Manager
- Digital Marketing Manager/Director (360-degree role)
- 150,000 Jobs are predicted by 2020
- In March 2016, there were 26,000 digital marketing job vacancies in the UK on Indeed.co.uk
- The average digital marketer earns upwards of £30,000
What qualification will I get?
Our Stanard and Advanced courses are accredited by the Continuous Professional Development Standards Office (CPD), who are overseen by an expert advisory board comprising professional experts drawn from academia, employers and international professional bodies.
Why choose Green Traffic?
Our courses are delivered by experts that are constantly updating their skills and knowledge to deliver the most up to date industry practices.
What level is the course?
Our diploma is taught to Level 4 standards.
Why choose a CPD course?
More than 5 million professionals in the UK are expected to undertake a CPD accredited course - that's 13% of the UK workforce!
Our courses are approved and certified by the Continuous Professional Development Standards (CPD) which has global recognition across professional bodies in Business, Finance, Insurance, Legal, Health Care and more.
Can I use my course abroad?
The CPD are internationally recognised for their relevance in the work environment and how they work with industries to ensure students are getting the most up to date, factual and relevant information that can be applied in the workplace.
Is the course flexible?
Students will have access to in-depth study materials once they register and are able to study at their own pace. CPD courses are known for their flexibility and our courses are additionally available on the weekends, evenings and currently, we are developing an online version for our students to be taught via webinars and training sessions.
Are there other ways to learn?
CPD units can be earned through attending industry events and training courses held by Green Traffic and other educational institutions to further enhance your skill set and employability success.
Download Course Brochure
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Who is for
|Diploma in Digital Marketing||Beginners / Students / Marketers / Professionals||6 Months with a combination of weekday evenings and weekends||£1699||Book now|
We offer discounts for charities and government agencies. Please let us know if you qualify when booking your course.
Who should attend?
Our SEO training course is ideal for those wanting to further their understanding of search optimisation, and would like to improve a website’s visibility on the organic page ranking by possessing the skills to develop a strategy that takes full competitive advantage in achieving commercial success.
Those more experienced in SEO should look at our advanced SEO course that will deliver a more in-depth understanding into SEO including On-Page Optimisation, Link Building and International SEO.
What will I gain?
After completion of your training you will be able to:
Standard SEO outcomes:
- Understand the key components of SEO.
- SEO best practices and strategies.
- Quick-win opportunities.
- Experience using industry tools.
- Theory, practical and group exercises.
- Keyword analysis and research.
- Creating, planning and executing an SEO strategy.
- Reporting and analysis.
- Certification from CPD Standards.
Advanced SEO outcomes:
- Comprehensive SEO strategy
- Longer-win opportunities
- SEO consultancy for mid to big clients
- Manage an SEO team
- Conversion and attribution
- Advanced data analysis and reporting
Students would need:
- Be aged 16+
- Competent in English and Maths
- A wi-fi enabled laptop or tablet is required for this course. If you cannot bring your own please contact us to reserve a rental laptop at a cost of £50+VAT.
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Some of the companies we have helped